Auto Show Buyer's Guide
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The Philadelphia Auto Show returns January 28 – February 5, 2023, and the Black Tie Tailgate is BACK on Friday, January 27th!
Why Advertise?
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What is it?
- This all-digital Buyer’s Guide is hosted on phillyautoshow.com and includes all MY2023 vehicles
- Redesigned Buyer’s Guide is now more digital-friendly!
- Full-page ads link directly to your website(s)
- All ads include one free listing on the phillyautoshow.com Dealer Locator Map
- Each ad and paid listing comes with two (2) Black Tie Tailgate tickets!
How are we getting the Buyer’s Guide to local consumers?
- QR codes at the Auto Show – attendees scan a QR code to view the guide right from the show floor
- E-ticket purchasers receive an email link to the Buyer’s Guide 24 hours after attending show
- Post-show social media campaign to run across multiple platforms
- Follow-up emails to be distributed to entire Auto Show Consumer database
You’re probably asking…
How did the digital Buyer’s Guide perform in 2022?
- Over 140,000 Auto Show attendees received access to the Buyer’s Guide onsite
- 70,000 e-ticket purchasers received an email 24 hours after attending the show with a link to the digital Buyer’s Guide
- If that wasn’t enough…we ran a six-month social campaign, which delivered an additional 500,000 impressions!
How much does it cost?
Just $3,250.00 per ad
And just $750.00 per standalone/additional listing
(One listing per rooftop. Listing may include multiple brands.)
DON’T FORGET – each ad and paid listing comes with two (2) Black Tie Tailgate tickets!
ACT QUICKLY!
Space is limited. Complete the order form below to reserve your ad today!
Sample Advertising
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Full-Page Ad
Dealer Locator
Ad Specs
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The deadline for web-ready artwork submission is Wednesday, January 11, 2023. Click here for ad specifications and submission form.
*Questions? Contact Meghann Ryan at meg@adagp.com or 610-279-5229.
Advertising Order
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2023 Digital Buyer’s Guide Advertising Order
Complete the order form below to purchase a Full-Page Ad and/or Dealer Locator listing(s). Credit card payment is required to secure your advertising.
Full-Page Ads: $3,250 each (includes one free listing)
Dealer Locator Listings: $750.00/rooftop (can include multiple brands)
Each ad and paid listing comes with two (2) Black Tie Tailgate tickets!
Questions? Contact Meghann Ryan at meg@adagp.com or 610-279-5229.